Victor's garden
A brand identity and logo design project for a professional gardening service
Graphic design · Identity· Logo design
About the project
Victor, a professional gardener, approached me with a request to develop a new logo and brand identity that would reflect reliability, professionalism, and a close connection to nature
The goal was to create a simple, memorable logo that could be used consistently on uniforms, business cards, social media, and service materials.
Inspiration
The logo concept was inspired by a photo of Victor himself working in the garden with a lawn mower.
This real moment became the basis for the visual symbol — simple, direct, and clearly connected to the service.
This real moment became the basis for the visual symbol — simple, direct, and clearly connected to the service.
Main logo
The logo is based on a simplified gardener figure and mowing action, translated into a clear, minimal icon.
The geometry and reduced detail make the mark readable at small sizes and suitable for consistent use across different brand applications.
The geometry and reduced detail make the mark readable at small sizes and suitable for consistent use across different brand applications.
BRAND IDENTITY
A full brand identity system was developed for a professional gardener, including workwear branding, vehicle logo application, stickers, business cards with flyers, and custom packaging for branded fertilizers.
The identity was designed to be practical, recognizable, and consistent across everyday service touchpoints
The identity was designed to be practical, recognizable, and consistent across everyday service touchpoints
Result
- A functional and aesthetically pleasing website
- An effective platform that reflects the photographer’s visual style and services
- A convenient booking system for photo sessions
- A satisfied client who was happy with the outcome
let's create
something together
I will realize all your ideas into something special
yunkina@yahoo.com
Alicante, Spain
Alicante, Spain
