This project was created for a female DJ performing in the hardstyle genre. The goal was to develop a distinctive visual identity that reflects her stage persona — an angel without a heart.
In addition to the logo, the scope included:
Define the "Hrtless Angl" persona through high-impact visuals.
Create a cohesive design language for social media, stage visuals, and print.
Design graphics optimized for apparel, stickers, and physical accessories.
Develop the cover for the artist’s debut release.
Brand applications
The logo system maintains clarity and recognizability across physical and digital applications.
Result
The project established a bold and recognizable visual identity for the artist, translating her stage persona into a cohesive branding system.
The final identity successfully works across merchandise, promotional materials, digital media, and music releases while maintaining a strong and memorable visual presence within the Hardstyle scene: • Distinctive logo & symbol system • Scalable branding across multiple touchpoints • Cohesive visual direction for music and merchandise • Stronger artist recognizability and visual consistency
let's create
something together
let's create
something together
I will realize all your ideas into something special